Founded by Tracey Solomon
Tracey Solomon is the founder of Flatbush Granola Company.
Tracey Solomon started Flatbush Granola in 2019 after a friend urged her to turn a homemade favorite into a business. A marketing and communications professional, she had already been giving jars to clients. A Brooklyn market opportunity gave her the push to develop more flavors and put the first batches in front of paying customers.
When in-person markets stopped during the pandemic, Solomon shifted her attention online. Subscription-box orders and local supporters helped the business grow beyond her home kitchen. That early story still fits a company built around sharing something personal: a familiar breakfast staple with room for unexpected combinations.
The range moves from Cranberry Classic’s fruit-and-nut mix to chai-spiced Chai Time and autumn-inspired Fall Back. Flatbush says its products are handmade and packed in Brooklyn; jars and pouches give shoppers different ways to bring those flavors into the kitchen or give them as gifts.